Kia Koup ConceptKia will get its first coupe when the replacement for the Spectra goes on sale next summer.
A version of the Koup Concept, shown at this year's New York auto show, will replace the compact Spectra, said Lee Hyun-soon, president of Hyundai-Kia Motors' r&d division. Lee said the Spectra name may change.
A sedan will go on sale by mid-2009, and the coupe will follow a couple of months later. The Spectra hatchback no longer will be sold in this country.
"We believe the coupe will sell better than the hatchback," Lee said at a ceremony for the new Kia Motors America $130 million design center in Los Angeles. The hatchback will be sold mainly in Europe as the cee'd, he said.
Kia aims to transform its bland looks and attract younger buyers. The U.S.-designed Koup Concept is much sleeker than the Spectra. U.S. stylists also designed the Soul--a boxy, five-seat subcompact that goes on sale next spring.
"The Soul and Spectra Coupe--that's our opportunity to pick up steam in the future with Gen Y," said Tom Loveless, vice president of sales at Kia Motors America. "We haven't done a lot in that arena."
The Spectra was Kia's best-seller through May at 35,826 units, up 18.6 percent from the same period last year.
[Source : Autoweek]
A version of the Koup Concept, shown at this year's New York auto show, will replace the compact Spectra, said Lee Hyun-soon, president of Hyundai-Kia Motors' r&d division. Lee said the Spectra name may change.
A sedan will go on sale by mid-2009, and the coupe will follow a couple of months later. The Spectra hatchback no longer will be sold in this country.
"We believe the coupe will sell better than the hatchback," Lee said at a ceremony for the new Kia Motors America $130 million design center in Los Angeles. The hatchback will be sold mainly in Europe as the cee'd, he said.
Kia aims to transform its bland looks and attract younger buyers. The U.S.-designed Koup Concept is much sleeker than the Spectra. U.S. stylists also designed the Soul--a boxy, five-seat subcompact that goes on sale next spring.
"The Soul and Spectra Coupe--that's our opportunity to pick up steam in the future with Gen Y," said Tom Loveless, vice president of sales at Kia Motors America. "We haven't done a lot in that arena."
The Spectra was Kia's best-seller through May at 35,826 units, up 18.6 percent from the same period last year.
[Source : Autoweek]
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