The all-new Volvo XC90 World Premiere at Artipelag in Stockholm, Sweden
STOCKHOLM, Sweden : August 26, 2014 - Months of speculation ended today after Volvo Cars unveiled its all-new Volvo XC90, delivering on its promise to introduce a visually striking, premium quality seven-seat SUV with world leading safety features, new powertrain technologies, an unrivalled combination of power and fuel efficiency and a superlative interior finish.
Three years in the making and part of a USD 11bn investment
programme, the new XC90 marks the beginning of a new chapter in Volvo’s
history, capturing its future design direction, incorporating its own
range of new technologies and utilising its new Scalable Product
Architecture (SPA) technology.
“This is one of the most important days in our history. We
are not just launching a car, but re-launching our brand. This day marks
a new era for our company. The XC90 paves the way for a portfolio of
exciting new cars to come in the following years,” said Håkan
Samuelsson, President and CEO of Volvo Car Group.
Volvo’s new face
Symbolising this historic day in Volvo’s 87 year history,
the new XC90 will be the first of its cars to carry the company’s new
more prominent iron mark, which has the iconic arrow elegantly aligned
with the diagonal slash across the grille. Together with the T-shaped
“Thor’s Hammer” DRL lights, the iron mark introduces an entirely new,
distinctive and confident face for Volvo’s forthcoming generation of
cars.
The XC90’s larger bonnet with its new topography, the
beltline and the sharpened shoulders connecting with the tattoo-like,
new rear lights are other important design signatures that will be
mirrored across the range.
To add more visual muscle from the sides, the XC90 comes with a range of wheel sizes up to 22 inches.
“The overall impression, both exterior and interior, has a
strong connection to the key elements of the Swedish lifestyle: the
generous space, the celebration of light and the focus on wellbeing,”
said Thomas Ingenlath, Senior Vice President Design of Volvo Car Group.
First SUV without compromises
The XC90 is firm evidence of the Volvo-by-Volvo strategy.
Its outstanding combination of luxury, space, versatility, efficiency
and safety will bring the SUV segment into a new dimension, just as the
original XC90 achieved in 2002.
“SPA has enabled us to create the world’s first SUV without
compromises,” says Dr Peter Mertens, Senior Vice President, Research
and Development of Volvo Car Group. “You get the in-command feel,
generous interior space and flexible capability combined with the
agility and smooth comfort of a much smaller and lower car. The
adrenaline rush that is key to true driving pleasure is delivered by
powertrains that offer an unrivalled combination of power and clean
operation. And since the XC90 carries the Volvo badge, world-class
safety is standard.”
Unrivalled combination of power and fuel efficiency
The new XC90 offers a range of two-litre, four-cylinder
Drive-E powertrains, all of which provide an outstanding combination of
performance and fuel-efficiency.
The top of the range XC90 Twin Engine, which combines a
two-litre, four-cylinder supercharged and turbocharged petrol engine
with an electric motor, offers an unrivalled combination of power and
clean operation: around 400 horsepower with carbon dioxide (CO2) emissions of around 60 g/km (NEDC driving cycle).
Most comprehensive standard safety package
The all-new XC90 offers the most comprehensive and
technologically sophisticated standard safety package available in the
automotive industry. It includes two world first safety technologies: a
run-off road protection package and auto brake at intersection
capability.
In a run-off road scenario, the all-new Volvo XC90 detects
what is happening and the front safety belts are tightened to keep the
occupants in position. To help prevent spine injuries, energy-absorbing
functionality between the seat and seat frame cushions the vertical
forces that can arise when the car encounters a hard landing in the
terrain.
The XC90 is the first car in the world with technology that
features automatic braking if the driver turns in front of an oncoming
car. This is a common scenario at busy city crossings as well as on
highways, where the speed limits are higher.
City Safety becomes the umbrella name for all of Volvo
Cars’ auto brake functions, which are standard equipment in the all-new
XC90. It now covers vehicles, cyclists and pedestrians in front of the
car, day and night.
“The new technologies will take us a significant step
closer to our vision that no one will be killed or seriously injured in a
new Volvo car by 2020,” says Dr Mertens. “Our starting point on safety
is the same today as it was when the company was created almost 90 years
ago: real-life situations. We study data. We crunch numbers. We
innovate. The result is one of the safest cars ever made.”
Three focus areas will help Volvo Cars to reach Vision 2020: safety, connectivity and autonomous drive.
“With the XC90, we take the first step towards self-driving
cars. A new function that automatically follows the vehicle ahead in
stop-and-go traffic will provide a radically simplified, semi-autonomous
driving experience,” said Lex Kerssemakers, Senior Vice President,
Product Strategy and Vehicle Line Management of Volvo Car Group.
Luxurious interior
The XC90’s interior is the most luxurious to have been
designed for a Volvo. The most striking feature is a tablet-like touch
screen control console, which forms the heart of an all-new in-car
control system. This system is virtually button free and represents an
entirely new way for drivers to control their car and access a range of
Internet-based products and services. It also helps create an interior
that is modern, spacious and uncluttered.
“The new interior is pure and uncluttered, while still
radiating the sophisticated confidence and formality that luxury SUV
customers expect. The simplicity is perfectly in tune with our
Scandinavian design heritage. It opens up generous surfaces and gives us
the opportunity to create a modern, luxurious interior architecture,”
says Mr Ingenlath.
The new XC90 interior combines
materials such as soft leather and wood with handcrafted details,
including a gear lever made of crystal glass from Orrefors, the famous
Swedish glassmaker, and diamond-cut controls for the start/stop button
and volume control. Craftsmanship has been in sharp focus during the
whole development work.
The genuine seven seater features
new, innovatively designed seats that also free up interior space for
passengers both in the second and third seat rows. The third row offers
class-leading comfort for two passengers up to 170 cm tall.
One of the top audio systems in the world
The XC90 features one of the top audio systems available in
the automotive world after Volvo Cars audio experts joined forces with
their counterparts at the renowned British audio equipment company
Bowers & Wilkins.
The top-of-the-line system in the XC90 features a 1,400
Watt Class D amplifier and 19 Bowers & Wilkins speakers. It also
includes one of the first air-ventilated subwoofers in a car. Integrated
into the car body, it turns the whole interior space into a giant
subwoofer.
The latest sound processing software has ben used to manage
the timing of the sound and co-ordination of the speakers. This brings
the emotional experience of a world-class live performance into the car.
Two main accessory themes
The all-new XC90 is available with a range of accessories
that makes it possible for the owner to create a truly personalised car.
There are two major exterior styling themes:
- The Urban Luxury package combines a colour co-ordinated body kit with polished stainless steel details, such as front deco frames, front and rear skid plates and side scuff plates. The 21-inch exclusive polished wheels complete the elegant look.
- The Rugged Luxury kit enhances the ruggedness of the XC90 SUV with tech matte black exterior trim, stainless steel skid plates, running boards with illumination and integrated exhaust pipes. This version is supplemented by unique 22-inch wheels.
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